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Interior signage plays a very important part in a business or event and can often contribute to it’s success. Signage helps direct customer flow around a retail space. It also encourages impulse purchases and highlights a particular promotion as a point of purchase display. They are also a very affordable way to advertise a brand, a product or a service at a trade exhibition or road show. Art and music venues are also big customers of interior signage for their stage backdrops and banners. Large format printing provides a multitude of short-run display products including posters, A-boards, point-of-sale, wall displays and information points. Also available are window graphics, using a special ‘cling’ technology no adhesive is necessary which makes this particular form of display very quick, clean and efficient for seasonal and promotional changes. |
Substrates used range from basic poster paper in various finishes and weights, self adhesive vinyls, right through to the special window materials. Apart from the window displays, prints can be finished in numerous ways including mounting to foamboard, rigid PVC, Correx (fluted plastic) and even MDF. Thicknesses from 3mm up to 10mm are available. Each item can be over laminated in matt, gloss or textured laminate to achieve a particular finish or just for additional protection. |